It seems we are on the verge of some sort of change, a different way of doing things. Networks such as Good to Avaaz are growing in momentum and support as we attempt to understand both our own personal impact on the world we live in and the type of legacy we wish to leave behind.
The idea of ‘good’ is now becoming a relevant and necessary currency for both individuals and brands as indeed it makes good business sense. The rise of social enterprises has seen many organisations embracing the concept of ‘doing good ‘as part of their company’s DNA, which can be nothing but a good thing.
To help the world celebrate what good means A Very Good Company have organised – A Good Week: an opportunity to get involved with events, activities and seminars and do some good for yourself and others.
A Good Week kicks off today so check out the site for the list of events.
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Good word count: 10